Salesforce consultancy & architecture
Whether you are on the verge of your first Salesforce implementation or have been working with the platform for years: success is not determined by the technology, but by the strategy behind it. Many companies fixate on features, while the real value lies in aligning those features with your business processes.
As a specialized Salesforce partner, we bring more than just execution capacity. We provide Salesforce consultants who act as architects and your strategic conscience. We ensure that IT is not a cost center, but an engine for sustainable growth.
Architecture that makes complex processes manageable
Today, Salesforce is much more than just a CRM; it forms the core of your commercial and operational business operations. Especially when using dealer portals, inventory systems, or complex pricing structures, the right configuration is crucial.
The art lies in resolving that complexity with smart architecture. We know how to maximize the platform’s standard power and integrate it into your broader IT landscape. In this way, we translate complex processes into a manageable environment that does exactly what is needed while remaining scalable.
Our consultancy services
Our Salesforce consultancy is divided into two phases, depending on where your organization stands.
1. Starting with Salesforce (greenfield)
A good start is half the work. Many implementations stall later on due to wrong choices made at the beginning. We help you with the blueprint before a single line of code is written.
Business case & scope: We translate your business objectives into a concrete IT roadmap. What will it deliver and what will it cost?
Solution architecture: We safeguard the cohesion between Salesforce, ERP, and other applications. We approve designs before they are built. We are already thinking about AI, data volume, and integrations with your ERP system.
Selection & advice: Which products do you actually need? We provide independent advice on licenses, ensuring you don’t pay for functionality you don’t use. We make sure today’s IT investments don’t hinder tomorrow’s innovation.
Governance: We establish standards for data quality, deployment, and security, so your environment remains manageable as you grow.
2. Optimization and further development (brownfield)
Do you already have a Salesforce environment, but aren’t getting everything out of it? Or has the system become cluttered over the years? Our consultants take a fresh, critical look at your configuration.
Second Opinion: Doubting a quote or solution from another party? We assess the feasibility and provide honest advice.
Process improvement: We don’t just look at the software, but also at how your people work with it. Often, the gains lie in simplifying the process, not in building more customization.
Revitalization: We clean up outdated logic and restore performance to your platform.
Gebrek aan context en structuur
Ongestructureerde data is voor AI lastig te interpreteren op schaal. Zonder de juiste labels en structuur blijft AI een leuke gadget in plaats van een strategische tool die autonoom waarde toevoegt aan je bedrijfsvoering.
Validate first, then invest
Are you unsure about the current architecture or a third-party proposal? Ensure a factual foundation for your decision-making before you start building.
Bouw een datagedreven visie
Digitalisering begint niet bij de tool, maar bij jouw bedrijfsdoelstellingen. Samen bepalen we welke data cruciaal is voor jouw groei en hoe we een architectuur ontwerpen die niet alleen vandaag werkt, maar ook de AI-mogelijkheden van morgen ontsluit.
Van chaos naar automatisering
Ongestructureerde data is vaak het resultaat van inefficiënte processen. Wij stroomlijnen je workflow binnen Salesforce, zodat data automatisch op de juiste plek belandt. Dit elimineert handmatig werk en legt het fundament voor betrouwbare AI-toepassingen.
Stuur op feiten, niet op vermoedens
Het einddoel van gestructureerde data is glashelder inzicht. Met realtime dashboards en voorspellende analyses heb je op elk moment de regie in handen. Je ziet kansen eerder en grijpt in waar nodig, ondersteund door één versie van de waarheid.
+28% hogere forecast-betrouwbaarheid binnen 4 maanden
De verbeterde forecast-betrouwbaarheid bij Vredo kwam niet voort uit één losse optimalisatie, maar uit een samenhangende Data & AI-aanpak binnen Salesforce. Diezelfde structuur is toepasbaar in iedere organisatie waar data strategisch wordt ingezet.
Why we sometimes say 'no'
Whether we work via Agile, Scrum, or Waterfall: a methodology is only a tool. Our strength lies in our people. Our Salesforce consultants dare to dig deeper. We don’t settle for “that’s how we’ve always done it.” We challenge requirements and aren’t afraid to say “no” if a request doesn’t contribute to the bottom line.
Setting the course for the years ahead
A complex landscape requires a partner who maintains oversight. Let’s discuss how to align your Salesforce strategy with your concrete business goals.
Jaäl Pekelder
Sales Consultant
How we translate strategy into grip and results
Many organisations have a strategy, but lack the translation into execution and operational steering. We provide structure, implementation, and continuous optimisation, so that strategy actually leads to measurable results.
Analyse & direction
We start by mapping out your business objectives and the current IT landscape. We translate your goals into a concrete IT roadmap, including scope, expected investment, and projected return. Where necessary, we provide an independent second opinion on existing architectures or third-party proposals. Our consultants ask the questions others skip and challenge requirements that don’t contribute to your actual business results.
Implementation & connectivity
With a clear direction, we design an architecture that brings cohesion between Salesforce, your ERP, and the rest of your IT landscape. We establish governance standards for data quality, security, and deployment—before a single line of code is written. Instead of building customization for every edge case, we leverage the standard power of the platform. This ensures your environment remains manageable and scalable as your organization grows.
Steering & optimization
Once your environment is live, we remain involved as your strategic conscience. We help you steer based on facts instead of assumptions with real-time dashboards and forward-looking analyses that provide insight at any moment. We keep a critical eye on processes and data quality, proactively signaling where simplification or improvement is possible. If something doesn’t contribute to your business bottom line, we’ll tell you so.
Ready to start?
Zelf aan de slag
Voor klantgerichte processen, automatisering en digitale interactie over sales, service en portalen.
Frequently Asked Questions
What exactly does a Salesforce architect do?
A Salesforce architect acts as the strategic conscience of your IT landscape. The architect safeguards the cohesion between Salesforce, your ERP, and other applications, and designs a smart configuration. In this role, we think proactively about matters such as data volume, AI, and seamless integrations, translating complex processes into a highly manageable and scalable environment that does exactly what your organization needs.
What is the difference between consultancy and implementation?
While an implementation focuses on the actual technical build and rollout, our consultancy is about the essential strategy at the front end. With our consultancy services, we help you create a rock-solid blueprint, business case, and IT roadmap before a single line of code is ever written. We ensure the technology aligns perfectly with your business goals, so the subsequent implementation delivers maximum value immediately.
When do you need a Salesforce architect?
You bring in an architect when you want to be certain that IT is not a cost center, but a sustainable engine for growth. This is valuable whether you are on the verge of your first implementation or have been working with the platform for years. Furthermore, an architect is absolutely crucial when dealing with complex processes, such as multi-layered pricing structures, dealer portals, or integrations with inventory and ERP systems.
What is the difference between greenfield and brownfield projects?
A ‘greenfield’ project means we start with a clean slate: your very first Salesforce implementation. Here, we build a completely new, scalable environment from the initial strategic blueprint. In a ‘brownfield’ project, you already have an existing Salesforce configuration in place. In this case, our consultants take a fresh look at your current platform to revitalize it, simplify processes, and optimize performanc
How do you prevent your Salesforce environment from getting bogged down in complexity?
We prevent this by smartly leveraging the platform’s standard power and focusing on process simplification instead of building endless customizations. Additionally, we establish clear standards for data quality, security, and deployment through robust governance. Because our consultants always ask the tough questions and dare to say ‘no’ if a requirement doesn’t contribute to the business result, we keep your environment clear and scalable, even during significant growth.
Can you also provide a second opinion on a quote?
Yes. If you have doubts about a current architecture, a complex third-party solution, or a pending quote, our consultants can assess its feasibility. We take an objective look with a fresh perspective, evaluate the architecture, and provide you with honest and transparent advice. This allows you to build a factual foundation for your decision-making before you commit to the investment.
